Metaphor Swaps

An interesting exercise is to take a metaphor and search/replace terms in an article, to see how the metaphor recontextualizes your perception of something, in this case, interface-as-chapel, or interface-as-place. A website is of course a "site", that we have come to accept colloquially, but we haven't gotten any of the metaphorical value that it has to offer.

In this article, exalt software and web design by replacing words like "chapel", "architecture" and "building" with "software" and "interface". It doesn't always work, but sometimes it forces you to see it from a different angle, which is what metaphors are for.

Interfaces are like secular chapels (for a while anyway).

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