Web 2.0 (2007-2017)

Sharing/Liking vs. Collaboration:

There is a stark contrast between the early web (1997-2007), where there was a "one world" vibe, an inherited cultural attribute from the 1980s, that globalism was the future, and we'd all easily collaborate. It all makes perfect sense in retrospect, and fits together perfectly with the idea of linear progress and symmetry through history, carried through by successive generations. It all started with TV in the 1950s, with the oldest Boomers still embracing those values, and even some younger people. Social Media is really the natural evolution of the old 1980s idea of global collaboration, renamed as "sharing" and "liking", and will evolve again. But sharing and liking still don't feel like collaboration or conversation any more than Live Aid. It is more of a multi-tasking of those things.

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